Mortgage Marketing Animals

What Do Realtors Really Want From Their Loan Officers?

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Have you ever wondered what real estate agents look for when choosing to partner with loan officers? In this episode of Loan Officer Freedom, the #1 podcast for loan officers worldwide, I sat down with my good friend, Mary Carroll, and discussed the real details of what she looked for when we partnered together years ago.

Mary explains what certain things I said and did that were profoundly important to her and how she wanted to make sure that the partnership would positively impact her client’s 5-star experience.

From endless communication to genuinely taking an interest in her steps to success, you will find out all the factors that sealed the deal in our successful partnership that turned into a long-lasting friendship.

If you’re interested in finding out how to close even more loans (without working more hours),set up your complimentary strategy call today by visiting, LoanOfficerStrategyCall.com.

Why Using The DISC Profile Is Beneficial For A Key Hire

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Have you used the DISC profile when hiring a new team member? Tune in to this episode for the website where you can get access to the DISC profile for FREE. 

On this episode of Loan Officer Freedom, the #1 podcast for Loan Officers, Scotty Campbell and I discuss the incredible value that using the DISC profile can bring to building your team. When searching for the right people to help your mortgage business grow and accelerate your journey to loan officer freedom, being able to understand each team member in a work environment can help you place them in the right role for ultimate success.

Being able to match the right candidate to the right position using the DISC profile tool is the key to hiring someone that will be able to do the specific job. 

Let this tool work for you when searching for someone to fill a position and get the best tips on how to change your mindset about not just hiring people based on your first instinct. If you’re interested in finding out how to close even more loans (without working more hours)? Set up your complimentary strategy call today by visiting, LoanOfficerStrategyCall.com

The Best Marketing Ideas For Mortgage Loan Officers

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So often I hear people talking about how loan officers should market or advertise themselves. Typically, it’s half & half…half of ’em say to market strictly online using Facebook ads, Google, Zillow leads, etc. and the other half talk about marketing strictly offline using referral partners, teaching classes, in-person relationship marketing methods, etc. What do you think? Is it better to market online or offline?

The one thing I don’t hear loan officers talk too much about is marketing to their database. Let me ask you this if I told you, you could get an extra 2 – 3 loans per month from talking to people you’ve already done business with, would you believe me? I’ve found that one of the most effective ways to get more deals, like, right now is to market to your database using both online AND offline marketing methods!

In this video, I literally walk you step by step on how I personally market to my database in my branch and how we average 1 – 3 closings PER MONTH for every 100 people in our database. So if you have, let’s say, 300 people in your database you could potentially see 3 – 9 closings per month just from marketing to your past database. Click here or the image above to watch the video, and I’ll see you on the inside.