Book Spotlight
#1 Best Seller “Crushing Call Reluctance For Loan Officers”

This is the book that thousands of Loan Officers have bought and is now a #1 Amazon Best Seller.

A picture containing text, person, person, sign

Description automatically generated

This book is great for helping you make the calls you need to make, to get the business that you want.

Even if you are a rock star “Call Crusher”, this will give you some great pointers and can also help you share ideas to help other LOs that are on your team, or that are friends of yours.

I have found that when we help Loan Officers with this 1 simple issue, well, it’s the 1 problem solved that solves 50 other problems…

Thanks for letting me be a part of your journey of awesomeness.
Grab your copy here.

Carl White

Clever Yet Simple Way to Close Even More Purchase Deals

In this episode of Loan Officer Freedom, the #1 podcast for loan officers nationwide, I’m joined by one of our leaders in the Freedom Club, Rachel Tarman, as she shows us how she closes about $3.3M per month doing only what she loves doing… Business Development Rep…

She explains what her role in the business is and how it works fantastic because she loves doing what she does and the relationships she builds with referral partners are strong and nurtured. You’ll hear how she shakes the apple trees, and then let’s them make the apple sauce.

Tune in to learn how this Business Development Rep (BDR) is making the most out of the leads she is bringing in by simply paying attention to them.

If you’re a loan officer looking for ways to bring in more leads for your mortgage business with ways that are proven to work, schedule a call here with one of our team members and we will map that out for you. <no charge>

“Stop thinking like a poor person”, he yelled at me…

Don’t think like a poor person!

I’ll never forget the afternoon that a very wealthy friend of mine, Perry, squared me up one day.

“Stop thinking like a poor person!”, he very passionately said to me.

“Don’t ever live according to your means… ever. 
That’s “poor people thinking”.

Instead, reverse engineer what you want and how much it costs, then figure out what you need to do to make that money.”

That conversation changed my life in an instant.

Allow me to explain a bit further…

Let’s say you decided that a W-2 income of $500,000 for the next year would give you all those things you wanted.  You know, the house, car, tuition, savings, vacation, giving to others, an overall first-class experience in life for you and others.

That comes to $41,667 per month in income.

Now it may be that that’s not your “happy number”, or you are already making more than that. 
(I can relate, heck, my credit card bill that we pay off each month runs more than that)

If that’s the case, just follow this same math and do multiples of it.

So let’s assume you make $3,000 per closed loan.  You may make way more or somewhat less, but you get the idea.

Using that number, for every $500,000 you want to earn, you will need to close 14 loans per month.

So now we have to figure how many leads you need to close 14 loans.  For me, that number would be 56 referred leads per month.

About half of our referred leads are “pre-approvable”,  (the other half have a credit, income, or property issue) and we close about half of those that are pre-approvable (the other half decide not to buy or are tire kickers and shoppers).

So I need 4 referred leads to close 1 loan

That means you need about 2 referrals per day, to get 56 referrals for the month, to close 14 loans per month, for every $500,000 in W-2 income we want to make.

Suddenly living that dream life seems doable.

Want to make $1,000,000 in W-2 income, simply get 4 referred leads per day.  Very simple math here.

And let’s face it, we all know a loan officer that is closing 14 loans a month, and as a general rule, they aren’t superwoman or superman.  They are more like Clark Kent… just normal people…

But they DO have 1 thing that you may not have…

Imagine having a simple plan to get 2 referred leads per day, which turns into 14 closings per month, which gives you a $500,000 personal income.

See, that becomes your new question, HOW TO GET 2 REFERRED LEADS PER DAY.

I can tell you from my own personal experience over the years, it’s just not that hard.

I’ve done it myself, loan officers in my branch have been doing it for years, and now 100’s of loan officers are doing it across the nation.

By the way, the plan that seems to work best doesn’t include buying leads or wasting your hard earned money buying FB ads that target strangers and don’t actually produce closings.

It really doesn’t require actually buying anything at all. 

It’s just a 4-Step Simple Plan (4-SSP) that I’ll give you, no charge

It’s the exact same plan that thousands of top producing loan officers in our high-level Loan Officer Freedom Club have learned and are now using.

Free Demo of 4-Step Simple Process
See ya on the inside,

Carl White

Branch Manager Topics For Today

Today on Loan Officer Freedom, the #1 loan officer podcast nationwide, I’m joined by Kevin Gillespie discussing the timely topics for branch managers today.

Kevin leads our Branch Manager Academy, a place where like-minded people deal with similar situations in our Freedom Club.

Tune in to hear Kevin and I have a casual conversation about what the market is doing now and how branch managers are utilizing it for the better. 

To find out more on how to use this time to your advantage as a LO or Branch Manager, here’s your chance. I’m offering a free one-on-one call with one of our team members to let you in on the secrets. Click here to schedule.

Loan Officer Freedom