The Number 1 Thing That Makes A Mortgage Loan Officer Successful

googleplay - mortgage marketing - loan officer freedom
stitcher-button iheartradio

Asking for the business!

If you’re a Loan Officer looking to find success in the mortgage industry this episode will walk you through a full week’s worth of activities from top producing loan officers. The week in the life of a loan officer superstar.

By the way, there are only 4 activities to focus on. And a “full week” is only 4 days, we take Friday, Saturday, and Sundays off!

On this episode of Loan Officer Freedom, the #1 podcast for Loan Officers around the world, I’m going to share with you the #1 thing that allows the top producing LOs and Branch Managers across the nation get more financial & time freedom.

It all boils down to simply asking for the business, but there are 4 particular activities we do Monday, Tuesday, Wednesday, and Thursday in order to ask for the business.

Want to know what they are? Keep listening…

If you’d like help implementing these strategies and reviewing the scripts we use set up your complimentary coaching call with one of our coaches at LoanOfficerFreedom.com/StrategyCallRequest

Why You Don’t Need More Leads

googleplay - mortgage marketing - loan officer freedom
stitcher-button iheartradio

If you think the sale is done once the loan is closed and it’s time to find brand new leads again, you’re letting Quicken Loans win.

Quicken Loans’ philosophy has a lot to do with retaining clients, in fact, it’s been said that their average retention rate is 77% where the average loan officer’s retention rate is 22%.

You don’t need more leads!

Unless you started in the business yesterday you have more than enough business to help you source even more loans, all without having to find brand new leads. The secret is figuring out what you’re currently doing with the leads you already have.

On this episode of Loan Officer Freedom, the #1 podcast for loan officers, Mike and I are sharing exactly what you can do to get even more business from the leads you already have.

If you have referral partners, a past database, pre-approvals, etc. you already have the “leads” you need. Now, it’s just about the scripting and the follow up. When it comes to overall client retention, the average loan officer has a retention rate of 22%. But here’s the thing, with the right scripting and the right amount of follow up you can increase that amount by 300%! I know because I’ve seen it and my team does it all the time. Keep listening to find out how you can source even more business without getting more leads…and share with a loan officer friend.

If you have questions about this topic, set up your complimentary coaching call with one of our coaches at LoanOfficerFreedom.com/StrategyCallRequest

How To Handle The “Rate Shoppers”

googleplay - mortgage marketing - loan officer freedom
stitcher-button iheartradio

Have you ever run into this situation before?

Borrower: “What’s your rate?”
You: [Your rate]

Of course you have, we all have! Here’s the thing, borrowers have been trained and conditioned to ask about rates and that’s okay. It’s okay if some people shop us sometimes.

On this episode of Loan Officer Freedom my dear friend and leader in the Freedom Club, Kevin Gillespie, and I will discuss how we handle rate shoppers and what you can do to BEFORE and AFTER they’ve asked the inevitable question…what’s your rate? We’re going to go over a few strategies and share a script with you. If you’d like to go over even more scripts and strategies set up your complimentary coaching call with one of our coaches at LoanOfficerFreedom.com/StrategyCallRequest

How To Build A Team

 

If you’re busy, you don’t have a “busy” problem, you have a “lack of help” problem. Understanding the huge difference between those 2 issues is the difference between the “prosperous, yet free” loan officer and the “busy, restless, and discontent” loan officer.

This week, I’ve decided to replay one of our Loan Officer Freedom classics with my dear friend, and leader in the Freedom Club, Mr. Rayce Robinson. Rayce has transformed his business from being the sole loan officer to a Mortgage Broker with a small team. 

But why should you even consider hiring someone to help you? How do you take that first step in hiring? Who do you hire first? What is your responsibility and what is their responsibility now that they are on your team? We’ll go into all of that on this episode of Loan Officer Freedom.

If you have questions about this topic, set up your complimentary coaching call with one of our coaches at LoanOfficerFreedom.com/StrategyCallRequest

The Lies We’ve Been Told

googleplay - mortgage marketing - loan officer freedom
stitcher-button iheartradio

It’s not that our mentors have been lying to us, per se, but the information that is typically shared with us loan officers and branch managers just isn’t truly helping us grow our business in the most efficient manner possible.

But all of that is going to change today!

If you’re still working nights and weekends I’ve got news for you, there is no such thing as “too busy” only not enough help. On this episode of Loan Officer Freedom, the #1 podcast for Loan Officers, Mike and I will show you how to start growing your business by 100%, 200%, even 300% or more with just a few tweaks.

On this episode we’ll cover how to:

– Work with top producing agents
– Hire someone to help you
– and much more!

If you’d like help implementing the strategies we’re discussing on this episode, visit: LoanOfficerStrategyCall.com to set up your complimentary strategy session.

Loan Officer Freedom