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Here’s one of my favorite sources of free leads that actually turn into closings.  And not just a few closings, but A LOT OF THEM.

Just like we see every 5 or so years, when the market takes a turn, those LOs that didn’t do effective prospecting get out of the business due to their lack of taking effective actions to bring in new referred leads.

And while we certainly hate to see great people bow out of this wonderful and VERY lucrative career that we are in, it does leave some unique opportunities for us that do embrace real prospecting….

Read on…

We all know that calling our past database with a simple script is an enormous way to close more purchase deals.  Keep in mind these referrals aren’t just “them” buying a new home, most in fact are their friends, family members, and co-workers.

As a rule of thumb, for every 100 people in your past database, you should get 1 closing each and every month.

So 500 in your past database should equal 5 more closed loans, which may be an EXTRA $15K each and every month…. Practically for FREE.

So, back to our LOs that DIDN’T prospects and have now left (in droves)..
Most of these loan officers that are now gone, have left behind a database of past clients… who are now “orphans”.  Nobody in the industry has their back.

So I would go to my branch manager or company owner and tell them that I would like to call all of our “orphan” past database peeps and use a simple script that has been proven literally thousands of times and is responsible for literally billions of funded loans.

Of course they will share with you the info on who in their past database of “orphan loans” to call and use our script on to close their next loan, and the loans of their friends, family, and co-workers.  Not doing so is costing them and you a fortune… literally.

We find when I use these simple scripts, it doesn’t matter if “I’m” the one that closed their last loan, or if was another loan officer that has tapped out (due to lack of taking effective actions), we still expect getting warm referrals from them that close at a very very high rate for us.

So here we sit in our comfortable offices, in a comfortable chair, with perhaps a glass of tea by our sides, and by simply calling our (or a past LOs) database, we can make an income that would make NFL football players blush.

Most NFL players earn wayyyy less than I do, and I don’t have 325 pound linebackers trying to break my knees….

And all I / we have to do is take some simple actions, make some simple calls, all while in the comfort of my / our favorite home office chair… for just a couple of hours 4 days a week.

I have to pinch myself to make sure I’m not dreaming sometimes.

Why don’t all LOs take these simple actions?

I don’t know, but I do know that those that don’t, well, I’ll take fries with that….

I’ll be happy to share this simple script in its entirety with you.  It’s the very same script we share with our top producing loan officers that are in our group.

Go Here and I’ll give you the script, help you with phone role play, all for free, no strings, no catches, no kidding ☺

www.FreedomClubDemo.com

Don’t delay taking action.  We don’t have the luxury of delaying what actually works in today’s market.

I got your back!!

 

Give this to your favorite Real Estate Agents, they will love you for it.

Some years ago somebody passed a list to me and now I’m passing it on to you.

It’s a list of over 180 things that real estate agents do for their clients.

The idea behind it is, you will be giving real estate agents a list that they can share with their clients on all the things they do to help and protect their clients with the selling and / or buying of their home.

The idea is to set themselves apart from the “discount” or on-line services.

This complete list includes:

• 20 “Pre-Listing” Activities 
• 13 Listing Appointment activities
• 26 Marketing activities
• 43 “Under Contract” activities

… and 82 other activities to help their clients have the competitive advantage.

Grab This List and share with your favorite real estate agents to show them that you got their back, just like I got yours. ☺

No charge, just another random act of coolness, because that’s the way I roll around here. ☺

Just click here and tell me where to send the list, and I’ll email and text it to you (in case it goes into email purgatory…).  I just want to make sure you have this to hand out, post, or do videos on.

 

I had a guy ask me yesterday if I really do take every Friday, Saturday, and Sunday off (yes, almost always), yet still get paid on hundreds of loans per month (yes, really).

It reminded me of one of my favorite stories that talks about achieving awesomeness…. and fishing for your life.  Read on…

A vacationing American businessman standing on the pier of a quaint coastal fishing village in southern Mexico watched as a small boat with just one young Mexican fisherman pulled into the dock. 

Inside the small boat were several large yellowfin tuna. Enjoying the warmth of the early afternoon sun, the American complimented the Mexican on the quality of his fish.

“How long did it take you to catch them?” the American casually asked.

“Oh, a few hours,” the Mexican fisherman replied.

“Why don’t you stay out longer and catch more fish?” the American businessman then asked.

The Mexican warmly replied, “With this I have more than enough to meet my family’s needs.”

The businessman then became serious, “But what do you do with the rest of your time?”

Responding with a smile, the Mexican fisherman answered, “I sleep late, play with my children, watch ball games, and take siesta with my wife. Sometimes in the evenings I take a stroll into the village to see my friends, play the guitar, sing a few songs…”

The American businessman impatiently interrupted, “Look, I have an MBA and I can help you to be more profitable.

You can start by fishing several hours longer every day. You can then sell the extra fish you catch. With the extra money, you can buy a bigger boat. 

With the additional income that larger boat will bring, before long you can buy a second boat, then a third one, and so on, until you have an entire fleet of fishing boats.”

Proud of his own sharp thinking, he excitedly elaborated a grand scheme which could bring even bigger profits, “Then, instead of selling your catch to a middleman you’ll be able to sell your fish directly to the processor, or even open your own cannery.

Eventually, you could control the product, processing and distribution. 

You could leave this tiny coastal village and move to Mexico City, or possibly even Los Angeles or New York City, where you could even further expand your enterprise.”

Having never thought of such things, the Mexican fisherman asked, “But how long will all this take?”

After a rapid mental calculation, the MBA pronounced, “Probably about 15-20 years, maybe less if you work really hard.”

“And then what, señor?” asked the fisherman.

“Why, that’s the best part!” answered the businessman with a laugh. “When the time is right, you would sell your company stock to the public and become very rich. You would make millions.”

“Millions? Really? What would I do with it all?” asked the young fisherman in disbelief.

The businessman boasted, “Then you could happily retire with all the money you’ve made. You could move to a quaint coastal fishing village where you could sleep late, play with your grandchildren, watch ball games, and take siesta with your wife. You could stroll to the village in the evenings where you could play the guitar and sing with your friends all you want.”

Moral of the story:  Look, I get it, we are in interesting times right now.  Here’s the thing, you can close even more loans AND still spend time with family, friends, or just chill’n.

It just perhaps takes on a different approach than what worked in the past.

Be open to look at different approaches, particularly ones where LOs ARE closing more loans AND enjoying their personal time in the evenings and weekends.

If you want help with that, let me know.  It just won’t be during the evenings, or weekend ☺

Schedule Here

 

Your best and most creative business ideas will never come in the hustle and bustle of the modern workplace.

Nor will they come by listening to the million different opinions and voices which populate social media.

To really come up with innovative and creative ideas, you need to find ways to chill… to stop all the voices in your head.

My 2 most effective “thinking spots” are my daily 25 mile bicycle ride (like I just finished) and / or my front porch in my favorite chair.

I take a voice recorder with me on both of those and record the random thoughts / ideas that I have during those times.

Then, every Friday afternoon I play those voice recordings of the previous week.

90% sound silly when I listen to them…

10% are pure gold that I immediately put into action, and make up our action plan for our high level mastermind group…

(which I’m happy to share with you on this call)

These ideas would NEVER occur to me in the office where the phones are ringing, my team is coming and going, and other activities are constantly happening. All cool activities, but that’s not where the magic happens for me.

Where or how can you create quiet time for your most creative thoughts (even if it’s just 30 mins a day)? Real question, would love to hear yours.

 

There’s a lot of talk about grinding in the mortgage business.

Grinding is something you often have to do when you’re starting as a loan officer.

When you’ve been doing something for YEARS however, you get a little sick of “grinding”.

I don’t mind working hard, but I much prefer setting my life and business up so it’s happy, joyous, free, and lucrative.

All the thinking you do and the models you incorporate into your life and mortgage business, as much as possible, you want to make sure each step leads to those 4 things.

Does it make you happy?

Do you enjoy doing it?

Are you free to do the things you want?

Is what you are doing now making you money?

If you focus on those 4 things, you’ll be able to leave the grind behind.

You’ll wake up to more wealth and Freedom, all with less grinding. 
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