Have you ever noticed how football teams often score more points in the final 2 minutes of the game, than the rest of the game all together?
You see, the final 2 minutes of the game, the teams get super focused and that’s when the game is won or lost.
Same thing for us, except the 2 minute warning is the last 15 minutes of each day.
Here’s what you do…
Take 15 minutes at the end of each day to reach out with a quick, personalized message to leads who haven’t yet committed or recently connected referral partners who might provide referrals.
This brief but consistent follow-up can keep them top-of-mind and help build stronger connections that lead to more conversions and more closings as soon as next month.
How I do it is:
1. I keep a running list on a separate piece of paper on my desk of all the leads that I have talked to that haven’t taken the next step yet.
2. Then at 4:45 pm each day, I simply pick up the phone and have a conversation with them with the purpose of nudging them to take the next step because I know the next step is really going to help them have what they want.
It’s just that simple.
Having conversations with a call to action that actually helps them.
Put this into play starting on Monday and let me know how many extra closings you get in the next 4 weeks ☺
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