Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.
In this episode, your hosts, Carl White and Maria White dive into the crucial topic of where top originators get their leads.
Join us as they discuss the surprising statistics behind lead generation, revealing that a staggering 78% of successful loan officers rely on referral partners, primarily real estate agents, while only 0.2% comes from consumer direct leads.
Mrs. White shares her insights on the importance of focusing on high-converting leads and the pitfalls of chasing low-conversion opportunities.
They also reflect on the differences in lead conversion rates and why it’s essential to prioritize building relationships with referral partners and leveraging your past database.
Don’t forget to visit mmademo.com for free resources on converting more referral partners!
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