Marketing Tips

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, your host, Carl White and his longtime friend Chris Johnstone discuss the importance of building a strong team for loan officers aiming to enhance their mortgage marketing efforts.

They emphasize the value of loan officer training programs and how identifying individual strengths and weaknesses can lead to a more effective team structure.

They also share insights on how to scale a mortgage business, particularly for those looking to close around 10 loans a month.

Additionally, they highlight the necessity of hiring trained assistants to handle tasks such as contract-to-close processes, allowing loan officers to focus on loan officer marketing and client relationships.

Don’t miss out on the actionable advice that can lead to greater success in your mortgage career!

If you’re looking to tighten up your team structure or need assistance in closing more loans, visit getmoreloans.com to schedule a consultation.

Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, your hosts, Carl White and Owen Lee dive deep into the current state of the mortgage industry, discussing both the challenges and the exciting opportunities that lie ahead.

With Owen set to become the Vice Chair of the National Mortgage Bankers Association, he shares insights from his extensive experience in the field.

Join us as they explore:

• The evolving landscape of refinance opportunities and how to capitalize on them.
• The impact of technology and predictive analytics on mortgage servicing and retention rates.
• Strategies for loan officers to stay competitive in a market where servicers are aggressively pursuing their own clients.
• The importance of maintaining relationships with past clients and leveraging technology to enhance communication.

Don’t miss out on the chance to learn how to bring your A-game and thrive in the mortgage business!

Visit LoanOfficerBreakfastClub.com to join our community and get the latest updates!

Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, your host, Carl White dives into a common misconception among loan officers regarding their closing ratios.

Many proudly claim that 90% of their closings are purchase deals, but Carl explains why this mindset could be costing them thousands of dollars each month.

He shares insights on the ideal ratio of 70% purchase to 30% refinance, emphasizing the importance of maintaining a balanced approach to ensure stability in any market condition.

He also discusses the moral obligation loan officers have to inform their past clients about refinancing opportunities and how to effectively reach out to them.

If you want to learn more and get access to the phone script mentioned in the episode, visit getmoreloans.com.

Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, your host, Carl White shares a recent experience with a loan officer from his exclusive group, The Alliance, who faced challenges with an ineffective appointment setter.

Discover the key metrics that define success in setting appointments with referral partners and learn why it’s essential to address underperformance swiftly.

Carl emphasizes the concept of “cost of lost opportunity” and how conflict avoidance can lead to costly decisions in your business.

He provides actionable insights on how to identify substandard performance and the importance of maintaining high standards within your team.

Don’t miss out on this enlightening discussion that could save you time and money!

Visit getmoreloans.com today to access our comprehensive training program.

Schedule a one-on-one free coaching call, click here or visit LoanOfficerStrategyCall.com.