Category: Podcasts

 

What Are Loan Officers Doing To Be Prepared For Drastic Changes In The Industry?

Times they are a-changing!

On this edition of Loan Officer Freedom, the #1 Podcast for Loan Officers in the world, we are joined by my dear friend Sue Woodard, one of the leading experts in the mortgage community.

In this episode, Sue will give us her tips on how to not only survive but thrive in this current purchase-driven market.

Sue gives us her best tips on:

• How to nurture your leads to form real relationships that convert into Closings
• Building your Personal Brand
• Getting more referrals from Realtors and people in your community
• Adjusting your business to succeed in this purchase focused market
• The importance of the HUMAN equation, enhanced by technology
• Updating your business model to reflect the, now adult, millennial demographics’ demands and needs
• Organizing and managing your time
• How to gain a customer for Life

About Our Guest:
Sue Woodard brings over 25 years of mortgage industry experience, strategic vision and leadership to her role as Chief Customer Officer. Her focus is on helping clients achieve greater productivity and long-term success.

Total Expert is a first enterprise-grade marketing operating system for lenders, that puts the tools into originators hands to actually drive revenue with marketing at www.TotalExpert.com or reach out directly to Sue through her LinkedIn.

If you have questions about this topic, set up a free strategy call with one of our coaches at LoanOfficerFreedom.com/StrategyCallRequest

 

Creating Your Own Freedom Through A Solid Work & Home Life Balance

How to Have it ALL!

On this edition of Loan Officer Freedom, the #1 Podcast for Loan Officers in the world, we are joined by Kim Rivas, a loan officer that is one of our leaders in The Freedom Club for Loan Officers. In this episode, you will hear how Kim is able to not only crush her numbers of loans closed, but also have time for herself and her family.

Here’s a taste of the strategies Kim shares on how she:

• Balances work life and home life.
• Sets consistent goals for work-time and free-time.
• Utilizes the team to keep business on track and running smoothly.
• Leaves work by 4pm every day all while still bringing in consistent business and closings.

If you have questions about this topic, set up a free strategy call with one of our coaches at loanofficerfreedom.com/strategycallrequest

 

Having A 10X Mindset In Your Business And Your Life

Today on our #1 rated podcast for Loan Officers, you can hear more about this amazing way of changing your approach to sales and beyond. Carl and Richard talk about goal setting and having a 10X mindset. Our guest, Richard, spoke with Carl about this life-changing approach that can not only help you succeed in your professional career but can be used to help your family and your life successes as well.

Richard truly brought his expertise in this field to the conversation and covered many topics for making more sales, setting bigger goals, and closing more leads that will help you succeed in ways you never thought possible before!

Everyone works harder when they’re excited, and this podcast will bring some new ways of thinking that will help you get excited about your future as a Loan Officer or in any field. Sometimes it’s good to be unreasonable when it comes to goal setting!  “Who gets excited about realistic goals?” Think bigger, think farther, let go of the fear of failure and go bigger than you ever thought possible. “You must think and act in a wildly different way than you ever previously have”- Grant Cardone, Author of The 10X Rule: The Only Difference Between Success and Failure

 

How To Use Facebook, Google, & Retargeting Ads To Create A Steady Stream Of Referrals- Episode 35

When was the last time you scrolled through your Facebook newsfeed & didn’t see an ad pop up? Or how about the last time you Googled something & there wasn’t an “ad” label underneath the top links?
It’s hard to remember, right?

Online ads have become such a normal part of our every day online experience, yet less than 10% of LO’s are actively marketing their businesses through Facebook, Google, or retargeting ads!
On the next #1 rated podcast for LO’s, you’ll be guided through the interworkings of the top 3 online paid traffic systems by SEO expert & Facebook guru, Chris Johnstone! You’ll learn strategies tailored specifically to LO’s & the mortgage industry — including Facebook ad examples that have proven results & retargeting tips that will help you stay in front of actual buyers & sellers online!

Hot Topics:
• Google My Business Ads (07:20)
• Facebook Ads (10:30 & 26:24)
• Retargeting Ads (18:50)

Get to know Chris: Chris is the CEO of ConnectionIncorporated.com, an SEO company based in Guelph, Ontario that focuses on ethical and strategic search engine optimization services & digital marketing campaigns that help businesses increase traffic, reputation & sales.
Connection Incorporated is the leading expert on generating high quality leads for the mortgage industry & increasing online visibility.
Contact Chris (855) 432-3990 for a FREE 30-minute strategy session.

 

How To Create Engagement & Generate Referrals From Past Clients Using Facebook

Past clients are like mini gold mines when it comes to generating referrals, but the catch is knowing where & how to dig for the gold!

To help us hone in on the where & how, Carl White is joined by SEO expert & Facebook guru, Chris Johnstone!

Chris works directly with LOs to help them create & establish an online presence that outshines the competition & stands out from the norm.

By tying together follow-up & social media, you’ll learn online strategies & industry specific techniques to produce organic leads from past clients time & time again!

Hot Topics:
• Facebook strategy 1: How to create engagement with past clients (04:33)
• Facebook strategy 2: How to stay top of mind & generate referrals (11:48)

BONUS: Top performing Facebook ads that you can swipe & post right away (22:28)

Get to know Chris: Chris is the CEO of ConnectionIncorporated.com, an SEO company based in Guelph, Ontario that focuses on ethical and strategic search engine optimization services and digital marketing campaigns that help businesses increase traffic, reputation & sales. Connection Incorporated is the leading expert on generating high quality leads for the mortgage industry & increasing online visibility.

To receive a FREE PDF copy of the top performing Facebook ads from Chris, send an email to info@connectionincorporated.com or call (855) 432-3990.