Episode 72

Are You Marketing Directly To Consumers?

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Thank you for tuning into Loan Officer Freedom, the number #1 podcast for Loan Officers thanks to you and all of our listeners! On this episode, I want to address a commonly asked question, “what are the best strategies to market direct to consumer.” Have you considered that question yourself?

I think everyone knows I’m a branch manager for one of the nation’s top mortgage firms. We literally just had a record-breaking month last month in my branch and I couldn’t be happier to share the strategies we use every single day in my branch to be able to close more than 500 units per month. Do I include direct to consumer in my overall marketing strategy, sure! However, if you ask me I will always tell you that is not my bread and butter.

In this episode you’ll learn:
– How we include direct to consumer marketing in our ad campaign
– Which strategies are the top priority in my branch
– What you can do to get the highest conversion rate when it comes to leads

If you have any questions or would like for us to share the scripts and marketing strategies we use once we get started with this activity, set up your Complimentary Coaching Call at LoanOfficerFreedomCall.com  

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