Linus Thalman – Old-School Sales in a High-Tech Mortgage World

Episode 610

If you want help building a sales process that blends real relationships with smart technology, without racing to the lowest price, visit GetMoreLoans.com.

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, Carl sits down with Linus Thalman, a Metro Detroit based loan officer and brokerage owner who closed 150 personal units this year by leaning into old school sales fundamentals in a high tech mortgage world. Linus shares his journey from starting in the business back in 2003 to becoming a top producing broker who still meets buyers face to face and believes relationships will always win.

Linus breaks down why convenience can quietly kill conversion, how returning to in person buyer consultations boosted his conversion rate by 15%, and why being a true professional means guiding clients through a full sales process instead of just sending a link and quoting a rate. He also explains how coaching, accountability, and consistent activity played a major role in his best year ever.

The conversation dives into team structure, how Linus simplified his operation by assigning one person to manage each loan from start to finish, and how he uses technology and AI as support tools without letting them replace the loan officer. Linus shares practical insights on agent relationships, open houses, database follow up, and why combining marketing, prospecting, and relationship building is the real edge.

If you want proof that old school relationship based selling still works and actually works better when paired with the right technology, this episode will challenge how you think about growth, efficiency, and what really drives long term success in the mortgage business.

How Adam Crosley Builds Wealth by Paying Himself First

Episode 609

If you want help getting clear on your numbers, your income, and a smarter path to long term freedom, schedule a free strategy call at LoanOfficerStrategyCall.com.

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, Carl sits down with Adam Crosley, a regional manager with Crown Home Mortgage, for a candid conversation about money, investing, and what it really means to make work optional. The discussion kicks off with Adam sharing how he saved over $8,400 in a single month by consistently paying himself 25% first, and why that habit alone puts him ahead of the vast majority of Americans.

Carl and Adam dive deep into real numbers around real estate investing versus the stock market, pulling from decades of firsthand experience. Carl openly shares lessons learned from single family rentals, negative cash flow, and underestimated maintenance, while comparing those results to long term investing in the S&P 500 and precious metals. The conversation strips away theory and focuses on what actually builds wealth with fewer distractions and less stress.

They also explore multi unit real estate, leverage, tax strategies, liquidity, and why most investors underestimate the true cost of time and opportunity. Throughout the episode, the message stays clear and practical: save consistently, know your numbers, and keep your focus on the activities that produce the highest return.

If you want a real world conversation about building long term wealth while staying focused on your mortgage business and your family, this episode will challenge how you think about money, investing, and freedom.

4 Years In: 175 Closed Loans 2025

Episode 608

If you want help mapping out a clear, step by step plan to grow your production, visit GetMoreLoans.com.

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, Carl sits down with Chris Kloc, a Chattanooga based loan officer who is just four years into the business and on pace to close roughly 175 loans in 2025. Chris shares his journey from being completely outside the mortgage industry to building a high performing, leveraged team and producing at a level most loan officers never reach.

Chris breaks down the simple principles that fueled his growth, including ruthless implementation, tracking daily activity, and shortening the gap between learning something proven and actually doing it. He explains how accountability, consistency, and being highly active and visible in the market drove both his purchase and refinance production.

The conversation also dives into team structure, buying back time, and why knowing your real job as a loan officer is critical once production starts to scale. Chris outlines how he built leverage around himself so he could stay focused on lead generation, consultations, and leadership.

If you are early in your career or stuck at a few loans a month and want a clear picture of what it really takes to scale quickly without burning out, this episode delivers practical lessons you can apply immediately.

Call Reluctance: 3 Things That Actually Fix It

Get help tackling call reluctance and learn exactly what to say, who to say it to, and how to finally make the calls with confidence: 90DayMapout.com

In today’s Wednesday Quick Tip, Carl White breaks down call reluctance into three simple truths every loan officer needs to hear. He explains why confidence only shows up after you take action, why the people you’re calling are rarely as intimidating as you imagine, and why knowing what to say to the right people changes everything.

If picking up the phone feels harder than it should, this quick tip will reframe how you think about calls and show you why solving call reluctance is much simpler than most loan officers believe.

The Power of Mastermind Groups With John King

Episode 607

To see if a quick strategy call makes sense for your business, visit GetMoreLoans.com.

Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White.

In this episode, Carl sits down with John King, a Sacramento based branch manager and 25 year mortgage veteran who is on pace to close roughly 135 units this year. John shares how leading mastermind groups for local business owners has strengthened his leadership skills, expanded his influence, and created deeper, more loyal relationships in his market.

John explains how his mastermind groups are structured, why they are intentionally not leads groups, and how teaching and facilitating conversations has helped him grow personally and professionally. He breaks down the difference between coaching and masterminding, and why removing pressure and formal accountability actually increased engagement and trust.

The conversation also dives into confidence, imposter syndrome, and why fear never really disappears, even for experienced producers. Carl and John unpack how stepping into leadership roles sharpens confidence, improves communication, and positively impacts sales conversations and relationships.

If you are looking for a smarter way to grow through leadership, collaboration, and shared ideas rather than grinding harder, this episode delivers a powerful blueprint you can apply right away.